(LAS VEGAS, NV. – March 22, 2011) – Lingerie Football League, LLC (LFL) and MTV2 are excited to announce the return of LFL Presents: Friday Night Football to MTV2 premiering LIVE Friday, August 26, 2011 kicking off from ‘Titletown’, Green Bay, Wisconsin at 9 PM ET. MTV2 has committed to broadcast the entire upcoming LFL 2011 / 2012 season LIVE and in full-length form for the first time ever.
“We are truly excited to bring LFL back to MTV2 to continue our great partnership and see the continued evolution and growth of the league on the network,” said Mitchell S. Mortaza, Founder & Chairman, Lingerie Football League, LLC. “With the incredible viewer interest in 2010, the move to airing LIVE full-length games on MTV2 in 2011 will only add to our viewership and explosive buzz for the LFL.”
“We are thrilled to broadcast LFL Presents: Friday Night Football LIVE this year on MTV2 as we bring back the exciting, signature style of football that only the LFL can deliver, ” said Eric Conte, SVP, Programming Development and Production, MTV2. “Although there’s a possibility that pro football may be sidelined this season, the LFL on MTV2 will continue to bring football fans the action and intense gameplay they crave.”
Throughout the 2010-11 LFL season last year, MTV2 aired weekly hard-hitting recaps of regular season games. However, the new season of LFL Presents: Friday Night Football on MTV2 will comprise of (20) live regular season games, (2) conference playoff games, as well as the LFL’s championship game – one of television’s biggest specials, the annual Lingerie Bowl on Sunday, February 4, 2012 (Super Bowl Sunday) to compete with halftime of Super Bowl XLVI. The inaugural season on MTV2 drew strong ratings, significant national media coverage and created a frenzy across social networking websites such as Facebook and Twitter – where LFL Football was a trending topic on Twitter on multiple Friday nights during last season.
LFL Presents: Friday Night Football is Executive Produced by Mitchell S. Mortaza for Lingerie Football League. Eric Conte serve as Executive Producer for MTV2. Joe Buoye is Executive In Charge for MTV2.