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WA ANGELS OF LFL OCEANIA HIRE EXPERIENCED HEAD COACH, MICHAEL KERR, LFL360.com

(GOLD COAST, Queensland – Monday, December 8, 2014)

Legends Football League Oceania (or ‘LFL Oceania’) and Western Australia Angels Football Club officials have announced the hiring of new Head Coach Michael Kerr and his staff Jimi Griffiths, Mark Richardson, Matt Ness and Marc Foster. The WA Angels fell short of a Grand Final, Legends Cup championship in 2014 because what many saw as a lack of intensity, discipline and structure from its former coaching staff.

Former WA Angels Head Coach JR Rogers and his staff’s contracts were not renewed following a change in the direction LFL Oceania is taking toward more experienced coaches across the league, especially as the sport’s visibility continues to build in Australia and New Zealand.

“JR Rogers and his staff did a great job and we will always be thankful for each of them playing their part in helping to launch the sport in WA. However, when you have the opportunity to improve in such a key area as coaching, you have to hire the best possible candidate that provides your club a chance at winning a championship. Michael Kerr’ s track record and maturity in his approach coupled with surrounding himself with an experienced staff, was too strong of an opportunity to pass up”, said Mitchell S. Mortaza, Founder & Managing Partner, WA Angels Football Club.

Michael Kerr began his coaching career in 1994 and has done so at almost every level of gridiron in Australia with an emphasis on defense, which was a challenge for the Angels last season giving up 112pts., which was only better than Queensland at 117pts.

“LFL Oceania and the WA Angels have become the most high-profile form of Gridiron in Australia, on track to become one of our country’s premiere sports. WA Angels club ownership understands and appreciates the importance we as coaches need to place within our preparation, leadership and ultimately execution. We will bring experience, maturity and and a clear focus of anything less than a championship, is not good enough for WA.

My staff and I welcome the challenge, excitement and satisfaction of knowing that we are coaching at the highest level of Gridiron in Australia alongside WA’s best female athletes and against some of the most fiercely competitive athletes in any sport”, said Michael Kerr, Head Coach, Western Australia Angels.

Kerr will immediately begin preparation for the 2015 / 16 season by meeting with returning players as well as preparing for the February 2015 open tryout in Perth. (Location, Date & Time Announced Soon).

About LFL Oceania

Legends Football League Oceania (or ‘LFL Oceania’) was recently rebranded from LFL Australia in anticipation of the sport’s debut in New Zealand. LFL Oceania’s origin dates back to the 2012 LFL USA All-Star Games in Sydney and Brisbane that drew capacity crowds and led to the formation and launch of the sport in Australia, December 2013. LFL Australia debuted with (4) four clubs, the Western Australia Angels, New South Wales Surge, Victoria Maidens and Queensland Brigade. Following its high-rated broadcasts on FOX Sports since 2009, LFL Australia was the first-ever Australian women’s sport to be awarded a national free-to-air television deal with Seven Network’s 7Mate. The LFLon7Mate broadcasts drew over audience of 300,000, regularly beating the television ratings of more established Australian sports such as A League. Attendance was also a major success story with LFL Australia’s NRL / AFL stadiums drawing crowds (30%) thirty percent higher than projected attendance. Due to LFL Australia’s successful launch, the sport drew expansion into Adelaide with the formation of the Adelaide Arsenal. Ultimately, LFL Oceania will consist of (9) nine Australia based clubs and (3) three New Zealand based clubs.




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